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The goals to be pursued by the policies
directed at the Portuguese real economy are, essentially, the
creation of jobs and value-added, the fostering of competitiveness
and globalization, and the enhancement of national production.
Laying the groundwork for a modern and competitive
economic basis in Portugal by the year 2005 is therefore
our major goal. This signifies two things. First, we need
to face up courageously to the Portuguese economy's major
problems and we need to understand that we have to go ahead
with structural readjustment, since a substantial measure
of the competitive factors in our economy, in particular
the so-called productive sector, is obsolete.
Furthermore, the economies in which we live are
economies organized around a rapid response to the market,
with quality and low cost. This demands the development
of technological capabilities in way of the manufacturing,
conception and development of new products and processes,
along with innovative forms of organization and management,
distribution and marketing, increasingly integrated.
Fostering competitiveness and innovation, in its
broadest sense, constitutes one of the key foundations
of the Portuguese economy's inevitable structural readjustment
process and the creation of new competitive edges. These
will need to be sustained and nurtured by a strong corporate
capability and drive, adequately skilled in the various
management fields, proactively integrating information
and communications technologies in different corporate
functional areas, and accepting clearly and speedily the
logic of competition, in a market that is today globalized,
or the logic of cooperation (because there is much to be
done, jointly, by the corporate world, and by it and the
state, business associations, Portuguese scientific & technological
system institutions, universities and professional training
centers).
This new approach requires greater and, foremost,
better investment, clearly banking on getting more value
out of our chain of activities and in the creation of a
process making organizations, companies and people skilled.
From the political standpoint, this process requires,
on the one hand, a clear and stabilized macroeconomic framework,
within which companies, as centers of economic rationality,
can adopt adequate strategical behaviour, focusing on the
medium and long term economic outcome, and banking on everything
that, within a context of instability, they could not bank
on because to do so would be irrational from an economic
point of view. In other words, on scientific and technological
innovation and development, nurturing the organizational,
productive and management structure with new information
and communications technologies, making them more flexible.
While at the same time they focus on that which are their "core
competences and business", officially certifying their
quality control systems, developing significant training
initiatives for human resources, promoting brand image,
and in the effective control of commercial and distribution
channels.
It is important to highlight, in this respect,
that opting for integration into the initial, restricted,
nucleus of countries that will embody the third phase of
Economic and Monetary Union and the single currency is
recognized as the most important strategic political choice
for the country in the coming years. Becoming part of this
nucleus means occupying a central position in the whole
European integration process, bolstering the country's
capability to defend its interests in this process, ensuring
the long-lasting and sustained reduction of interest rates,
ridding their manipulation from being dependent upon the
need to guarantee foreign exchange stability in light of
the Portuguese economy's structural backwardness and lack
of competitiveness, avoiding the additional competitive
disadvantages associated with foreign exchange instability
and with Portugal being considered less attractive as a
target for foreign direct structural investment, that could
result from an adverse decision in this domain.
The upgrading of the Portuguese economy, on the
other hand, hinges on a set of structural reforms, especially
on the level of infrastructures underpinning businesses,
and on solid and coherent microeconomic policies supporting
investment, and on the reform of the rules framing economic
activity.
The defense of economic rationality and of corporate
development as a decisive basis for fostering competitiveness
and the creation of more and better jobs, must nonetheless
confer on private investment and the company, with new
labor relations and with more efficient and far-reaching
strategic forms of management, a central role in Portugal's
economic growth and in the construction of new competitive
factors, and of ways to enhance work, production and pay.
Aside from which, it must also make international specialization
viable and more in tune with world trends, underpinned
and supplemented strategically by public investment in
the development of a vast network of physical, technological,
economic, human and social infrastructures.
Formulating economic policy does not, however,
mean producing an elaborate set of interventionist measures,
but instead it means the patient, systematic and daring
construction of a new set of "ground rules",
practices, and measures of an official nature that get
entrepreneurs to cooperate actively, in line with their
interests and capabilities, in the common goal of creating
a competitive and economic base in Portugal.
The microeconomic foundations of sectorial policies
in fact suggest that, without ambiguities, they recognize
the superiority of companies and the market over the state
when it comes to orientating investments and in defining
business. From this point of view, economic policy is increasingly
horizontal, inasmuch as it does not favor sectors but companies
that upgrade and submit good projects, irrespective of
their nature. The state's more voluntary interventions
are restricted either to industrial sectors in crisis,
whereby such actions must be only of a transitory character
in favoring corporate readjustment, or for emerging industries
(eco-industries, information and communications technologies,
capital equipment), in which stronger support and action
of a strategic nature is necessary. Another cornerstone
in the development of the Portuguese economy is the acceleration
and rebalancing of its globalization. This must be undertaken,
once and for all, as a national imperative in the upcoming
years, as the principal "catalyzer" for us to
catch up with developed world circles.
Today, the world is undergoing a globalization
process. Therefore, a small economy like Portugal's has
to understand that in order to increase its standard of
living and productivity in a sustained manner, and so that
companies may become more solid, it will have to do so
by a very much stronger coordination between markets and
seriously put its money on globalization.
Bolstering our ability to get established in external
markets and internal competitive ones, by both companies
and the Portuguese economy going global, constitutes a
fundamental task which can be achieved not just by exporting
even more in quantity and value to more and better markets,
but also by investing in those markets and developing cross-border
partnerships. Since it will be through the fostering of
globalization strategies that, more broadly, sustained
competitive edges will be guaranteed and that Portugal's
own role in the world will be enhanced, especially with
regard to Portuguese-speaking countries and those with
emigrant communities. |
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